August 18, 2021 – Pixelworks, Inc. (NASDAQ: PXLW), an industry-leading provider of innovative visual processing solutions, today announced that vivo’s iQOO brand will launch the iQOO 8 series in China in the second half of the year. High-end flagship phones will be powered by Pixelworks’ independent graphics chip, the X5 Pro processor. This is another strong collaboration between the two parties after iQOO Neo5, aiming to continuously present a higher level of visual experience to users.
The newly released iQOO 8 uses an AMOLED straight screen with a resolution of 1080×2376 pixels and a refresh rate of up to 120Hz. The iQOO 8 Pro uses a 6.783-inch AMOLED micro-curved screen with a resolution of 1440*3200 pixels and a 120Hz LTPO stepless refresh rate. After DisplayMate’s objective laboratory test, iQOO 8 Pro has obtained DisplayMate’s 14 Display performance A+ ratings for its highly consistent top Display performance, which is the highest screen certification record in the institution’s history.
The iQOO 8 series released this time is equipped with the latest Qualcomm Snapdragon 888 Plus and Snapdragon 888 flagship mobile platforms, as well as Pixelworks’ innovative visual technology. The excellent configuration enables users to enjoy high-fidelity image quality and immersive experience brought by high frame rate games in various visual applications, without worrying about battery consumption or overheating of the phone.
Highlights of the new iQOO 8 series smartphones include:
MotionEngineTMTechnology – Enhanced display performance for iQOO 8 series smartphones on various mainstream mobile games such as “Honkai 3”, “Remnants of War God”, “Perfect World” and so on. The patented Motion Estimation and Motion Compensation (MEMC) technology intelligently interpolates low frame rate game images to high frame rates, thereby eliminating unexpected jitter and blur to maintain the expected motion rendering and greatly improve the smoothness of the game screen. By optimizing the frame insertion technology, the impact of frame insertion on the screen delay is reduced, and the game content is optimized. At the same time, Pixelworks distributed processing reduces the workload of the application processor and increases the frame rate through intelligent motion, thereby reducing the power consumption of the overall system, and users can enjoy an immersive gaming experience with a high frame rate continuously with peace of mind.
Industry-leading full-time HDR mode – With real-time SDR to high-precision HDR conversion, Pixelworks can display more detail and gradation for the vast majority of game content in SDR (Standard Dynamic Range) format for an immersive user experience experience.
Pixelworks Efficient Color Calibration – iQOO 8-series phones have been rigorously calibrated so that the average delta E value (a measure of color accuracy) is less than the limit of human eye recognition, meaning the human eye cannot perceive any deviation from perfect color reproduction.
Smooth Brightness Control – iQOO 8 Pro has a brightness control of up to 16,384 levels. When the ambient light changes, it can match the brightness to the ambient light delicately and without trace, achieving ultra-smooth brightness control.
Todd DeBonis, President and CEO of Pixelworks, said: “Congratulations to our partner vivo on the launch of the latest iQOO 8 series of smartphones. The excellent specs coupled with the innovative visual processing technology from Pixelworks are ideal for photography, video enthusiasts, gamers , are well-deserved high-end flagship mobile phones. We hope to continue to work closely with iQOO to be user-oriented, jointly develop a new generation of mobile smart products, and continue to make breakthroughs to maximize our technology and products.”
Zeng Kunpeng, general manager of the iQOO product line, said: “iQOO 8 series smartphones are our latest high-end flagship products. Screen display performance is one of the tracks that iQOO continues to develop. We not only won the record of DisplayMate A+ screen certification, but also passed the Equipped with Pixelworks’ innovative display technology, it provides immersive and excellent picture quality and brings a smooth high frame rate gaming experience to cool customers.”
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